The Irish Pub Company and McNally Design designed, manufactured and built one of the most iconic Irish Pubs in the World – Nine Fine Irishmen, New York New York, Las Vegas.
The Nine Fine Irishmen Brief: The task set by MGM was challenging and multi-faceted. We were asked not only to design the greatest Irish pub of all time in the USA, but to research and create a memorable brand name and identity that had its roots deep in Irish culture and history and then execute the brand iconography and create its environment.
The Nine Fine Irishmen Concept: The Irish Pub Company conceived the Nine Fine brand, built the outlet, selected the management, training, music, and the food and beverage offer for the New York New York Hotel and Casino in Las Vegas. Nine Fine Irishmen is a concept in Irish Entertainment where scale, excellence and innovation have elevated an ethnic product into the ‘Premier League’ of the American Hospitality market.
Nine Fine Irishmen Authentic Irish Pub: Within one month of opening, Guinness USA predicted that Nine Fine Irishmen would become it’s single unit biggest customer within its first year of trading – they were correct! Within 3 months of opening, Nine Fine Irishmen was acclaimed by AOL as one of the Top 5 Bars in Las Vegas, since then it has won numerous awards and accolades.